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Wednesday, August 1, 2018

8:30am – 10:00am Check-In & Pre-Summit Networking
10:00am – 11:15am

Opening Keynote: The Great Revolt: Understanding the Trump Coalition

Salena Zito, Author, Syndicated Columnist, and CNN Contributor

11:15am – 11:30am Networking Break
11:30am – 12:30pm

Deep Dive Breakout 1: 

Break Through the Clutter with Data Driven Advocacy

Deep Dive Breakout 2:

From Stakeholder to Spokesperson: Promoting Authentic Voices

Deep Dive Breakout 3:

Motivating Employees to Action

12:30pm – 2:00pm

[Outside the Industry]: How to Find Your Panda (Lunchtime Speaker)

Pamela Baker-Masson, Smithsonian Institution, National Zoological Park & Conservation Biology Institute

2:00pm – 3:00pm

Deep Dive Breakout 1: 

Is Social Media Destroying Society?

Deep Dive Breakout 2:

Fly-ins that Take Flight

Deep Dive Breakout 3:

Visualizing Your Data: Infographics and Video

3:00pm – 3:15pm Networking Break
3:15pm – 4:15pm Networking Roundtable Discussions
4:15pm – 5:30pm

General Session: Find Your Authentic Voice by Going Off Script

John Windmueller, Washington Improv Theater

5:30pm – 7:00pm Evening Cocktail Reception & Advocacy Carnival 
7:30pm – 9:00pm Local Annapolis Restaurant Dining

Thursday, August 2, 2018

7:30am – 9:15am Breakfast
8:45am – 10:00am

General Session: Invasion of the Data Scientists: Dissecting your Data

Andrew Dreschler, HaystaqDNA

Ken Goldstein, University of San Francisco

10:00am – 10:15am Networking Break
10:15am – 11:15am Industry Topic Roundtable Discussions
11:15am – 11:30am Networking Break
11:30am – 12:30pm

Deep Dive Breakout 1: 

In it Together: Corralling Your Policy and Communications Teams

Deep Dive Breakout 2:

Battleground: Moving from DC to State Houses and Local Governments

Deep Dive Breakout 3:

Mobilizing Advocacy Around an Election

12:30pm – 2:00pm

[Outside the Industry]: Connecting with – and Chasing After – a Digital Audience (Lunchtime Speaker)

Tim Gardner, USA TODAY Sports

2:00pm – 3:00pm

Deep Dive Breakout 1:

Teaming Up: Coalitions and Allied Campaigns

Deep Dive Breakout 2:

Ladder of Engagement: Track Depth Metrics to Cultivate Champions

Deep Dive Breakout 3:

Razzle-Dazzle: Celebrity Endorsements and Cause Placement

3:00pm – 6:30pm Explore Annapolis 
6:30pm – 10:30pm Crab Feast Dinner

Friday, August 3, 2018

8:00am – 9:45am Breakfast
8:30am – 9:45am

General Session: Breakfast of Champions

Michele Cordle, Champion for National Association of Realtors

Sarah Ormbrek, Champion for Feeding America

Jaime Tiralla, Champion for American Farm Bureau Federation

9:45am- 9:55am Networking Break
9:55am – 10:40am

Demonstration Session 1:

Craft a Strategic Plan in Under 45 Minutes

Demonstration Session 2:

Writing Emails People Want to Read

Demonstration Session 3:

How to Speak Designer

Demonstration Session 4:

Networking Like a Star

10:40am- 10:45am Transition Break
10:45am – 12:00pm Keynote & Panel Discussion + Closing Remarks: Convincing Policy Wonks: Reaching Committees and Leadership

Brad Fitch, Congressional Management Foundation

Mark Harkins, Former Chief of Staff Rep. Brad Miller (NC-13)

Ben Lieberman, Competitive Enterprise Institute